Oisin O'Connor

Director Product Marketing
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Recent Posts

What’s my digital score, what can I do about it…and what’s it worth?

July 11, 2016 by Oisin O'Connor

This is a question many mobile service providers are starting to consider as they shift gears and move their digital strategies into execution mode. Everyone talks a good game in relation to their digital endeavours, but what really counts is what customers think and more importantly what they tell their friends.

Changing the economics for Digital

November 20, 2015 by Oisin O'Connor

Today's digital consumers have different expectations from their service providers and this is forcing a rethink around the value that traditional Business Support Systems (BSS) deliver.  BSS costs are not insignificant, equivalent to approximately 3% of annual revenues, and many service providers are having a good look at whether this investment will ever deliver a real-time digital...